Iconic Products
The products that built empires.
Hermès Birkin Bag
Born from a spilled straw bag on an Air France flight in 1981, the Birkin has appreciated 500% over 35 years,…
Chanel 2.55 & Classic Flap
A handbag designed in 1955 by a woman who grew up in an orphanage, redesigned in 1983 by a man who turned two letters…
Chanel No. 5
A perfume created in 1921 by a Russian chemist and a French orphan.
Charlotte Tilbury Pillow Talk
The lip liner a British makeup artist created in 2013 became the best-selling lipstick in the United States by 2019,…
Clinique Black Honey
A $21 lip product launched in 1971 sat on shelves for fifty years before TikTok turned it into the most-talked-about…
Glossier Boy Brow
A wax pomade that named an aesthetic millions of women were already chasing, launched in 2015 at $16, survived its…
Levi's 501
A pair of work pants patented in 1873 is still the best-selling jean in the world, worn by gold miners, movie rebels,…
Louis Vuitton Speedy
A handbag introduced in 1930 for the price of a nice lunch that now retails for $1,540 and is the most counterfeited…
NARS Orgasm Blush
Launched in 1999 with a name no beauty editor could ignore, NARS Orgasm became the best-selling blush in the world and…
Rhode Peptide Lip Treatment
A $16 lip gloss launched with two other products in May 2022.
Stanley Quencher
A $45 steel tumbler that was nearly discontinued in 2019.
Dyson Airwrap
A $600 hair tool that launched in 2018 and created months-long waitlists, a multi-billion dollar dupe ecosystem, and a…